Internationale Eisenwarenmesse Köln: the trade show
For three days, the most important decision-makers , producers and industry professionals in the world come together to experience breakthrough innovations, discuss the most exciting trends and make business contacts in the halls of Koelnmesse. Why three days and not four? In 2014 , the average time visitors spent was about two days with the same level of effectiveness. So to meet demand, the show is spread over three days.