And on the same line, what can you highlight from the next edition? What is going to be the novelties?
We are proud to present the critically acclaimed Norwegian exhibition Structure, which was first shown during Salone del Mobile in Milan in April earlier this year, and the collaborative project Norway x New York from the Sight Unseen Offsite-exhibition in New York in May. We also have several strong new design brands among our exhibitors, such as Tonning & Stryn, Gudbrandsdalen Uldvarefabrikk, and Foggia, to mention a few.
The show attracts exhibitors from many segments, can you give some tips for those exhibiting for the first time, not just in Oslo Design Fair but generally in Oslo? (customs, business etiquette, venue rules...)
It is important to prepare well for the fair, look up potential customers, invite them to their stand and have relevant information available. The fair also attracts a lot of Norwegian press, so we recommend having press material available at the stand. There are several happenings during the fair in the evening around Oslo at different venues, and this could be a good place to meet new contacts a little less formal.
Do you recommend us an activity in particular of the fair?
We recommend you to see both exhibitions; Structure and Norway x New York, and to check out the program of the fair, we have several key speakers that also speak English.
What represents Oslo Design Week for the annual calendar of the industry?
Oslo Design Fair is Norway’s largest trade fair and most important arena and meeting place for the design- and interior industries.
Give us some reasons to don't miss the show.
Oslo Design Fair has a distinctive position in Scandinavia and will showcase the best new design from the Norwegian design scene.
Lastly/finally, can you give us some participation results from the last edition?
In January 2016 we had over 10.000 visitors from all around the country as well as from abroad.