Why have you chosen Amsterdam?

Amsterdam is a very easy place to get to from anywhere in the world, with direct flights from most major cities. That makes it the perfect location for the event. Also, the Netherlands is a very active access rental market – many of the industry’s pioneers were based in the country – so it is an appropriate city to hold the event.

Some tips to have success as an exhibitor at APEX

For exhibitors, many of the world’s largest rental companies will be attending the show, so keep a close eye on name badges and make sure you welcome people to your stand.

For visitors, make sure you visit some of the smaller stands and not just the major players. And remember that the IRE rental show in the adjoining hall will have some big-name suppliers – Caterpillar, JCB, Case, Atlas Copco, Hitachi – as well as rental software providers.

What makes it stand out from other similar shows?

It is the only international exhibition in the world solely dedicated to access equipment. Every type of access equipment – self-propelled booms, scissor lifts, hoists, vertical mast lifts, trailers, Spider platforms – will be represented at APEX. It makes it very easy for visitors to see the entire spectrum of equipment available in just a day or two.

Please, give us some participation results of the last edition

More than 4400 people attended the 2014 APEX show – which was held on 24-26 June - with the numbers rising to 5500 when visitors to the neighbouring International Rental Exhibition (IRE) are included. Visitors registered for each show had free access to both shows.

Attendees included CEOs and senior figures from the European and worldwide rental sector, including delegates attending the European Rental Association’s annual convention. Representatives from Loxam, Cramo, Ramirent, United Rentals, Hewden, HSS and many more attended the show.

The 2014 edition of APEX was the eighth time the show has been held. All previous shows, from the first event in 1996, were held at the MECC exhibition centre in Maastricht, NL.