Has the event any activity or conference to increase the exhibitor’s knowledge?

Yes. The LATIN AUTO PARTS EXPO will host its Educational Conferences on July 20th, the second day of the show. The Educational Conferences feature industry leaders who will discuss and reflect upon various topics prevalent in the auto parts industry. Topics being presented during this year’s Educational Conferences include: “Oxygen Sensors Diagnostic and Vehicle Emissions”, “Heavy Duty & Industrial Specialty Lubricants & Fluids”, and the “Value of a Brand”, to name a few. A Question & Answer session will directly follow the Conference presentations.

What are the novelties of Latin Auto Parts 2017?

In addition to the Educational Conferences, the LATIN AUTO PARTS EXPO hosts an inaugural on the first day of the show, warmly welcoming exhibitors and visitors to the beautiful country of Panama. The ceremony consists of a ribbon-cutting and a live musical performance by the Sociedad Anonima Orchestra.

This year, the LATIN AUTO PARTS EXPO has added a New Product Showcase, which will be located on the 2nd floor of the ATLAPA Convention Center throughout the show (July 19 – July 21). The New Product Showcase will allow exhibitors the opportunity to display their companies’ recently developed and innovative products to prospective buyers.

In your opinion, what’s necessary to have success as an exhibitor?

Exhibitors should prepare for a successful exhibition by maximizing their company’s presence pre, during and post-show. Advertising and sponsorship opportunities allow for exhibitors to distinguish their brands among competitors.

Strategic social media marketing is also important in engaging show attendees and driving potential clients to their companies’ booths.

On the same line, Latin Auto Parts it’s a great opportunity to do business…could you give us some advice about business etiquette in Panama?

Business in Panama is a unique blend of Western and Latin customs. The official language of the country is Spanish and the official currency is the Balboa. However, English is broadly understood/spoken by residents and US Dollars are accepted. Business practices & etiquette tend to be direct and straight-forward. The exchange of business cards and shaking of hands are expected for first-time greetings.

Why Panama it’s the best choice to organize a business meeting?

With its Duty-Free Zone, Panama is a strategic location for the Expo. Panama is an international air and ocean hub enabling travellers and cargo to reach Latin America, the Caribbean and most of the globe.

The country also benefits from a stable democratic government that is business friendly and counts with a strong currency. Panama has full free trade agreements with the following countries: El Salvador, Taiwan, Singapore, Chile, Costa Rica, Honduras, Guatemala, Nicaragua, Peru, the United States, Canada, and Mexico.

Finally, give us some participation results of the previous edition

The 2016 LATIN AUTO PARTS EXPO was a roaring success! A record-breaking 370 exhibitors from 21 countries displayed their products & services at the show and approximately 3,850 visitors from 56 countries attended. Panama, Venezuela, Colombia, Costa Rica and Ecuador were named the top five visiting countries, respectively.