FocusOn Learning explores three topics that today’s learning professionals need to understand and incorporate into their work. What are those topics and what other benefits does it bring me, as an exhibitor, to participate in FocusOn Learning?

FocusOn Learning attendees will learn about mobile’s influence on learning and performance support, the possibilities that video provides as part of an organization’s learning strategy, and the opportunities that performance support offers in improving our approaches to supporting an organization’s workforce.

For exhibitors, this high-level event attracts senior-level professionals who have previously attended mLearnCon and Performance Support Symposium, as well as a new group of professionals highly focused on video learning. These professionals are looking for best practices, technologies, and strategies they can put to work in their organizations.


Probably this year you will host many new exhibitors, can you give them some tips?

We are expecting to see the same high-level mobile learning and performance support audience that we have seen at previous events, with the addition of senior-level professionals interested in video learning. With the expanded interest in video, we are bringing video into the discussion for the very first time, and on a large scale. There will be a great population of attendees also interested in video products and services.


One of the strengths of FocusOn Learning is the extensive program of conferences and concurrent sessions, can you highlight for us a session in particular that we cannot miss?

All of the sessions are noteworthy but with our new focus on video learning, we recommend Ty Marbut’s featured session, Using Video for Learning in the YouTube Era.  

This session explores the current consumer approaches to video production and consumption and identifies the most impactful elements to be leveraged in the internal design and development of a video to maximize organizational learning and improve performance.


Finally, can you give us some participation expectation?

The inaugural FocusOn Learning 2016 Conference & Expo is expected to draw up to 1,200 attendees to Austin, Texas.