As CIBTM (ibtm China) is close - it will take place on August 5th-6th - we have interviewed the organizers. Cici Chen, Senior Project Manager of ibtm china answer us all our questions about the novelties for the next edition, as well as the reasons why we can't miss the show. Discover a world of business opportunities at IBTM!
The novelties of the next edition
There are lots of new and exciting features, which we have integrated into this year’s ibtm china 2015 including:
A communication hub in the middle of the show floor, with seminars and destination presentations which will allow further networking opportunities for both exhibitors and Hosted Buyers.
A big screen above the communication hub to broadcast industry news, live announcements and videos about the show
A VIP Tour open to top-level buyers, which will provide exhibitors with an added-value service and an extra opportunity for them to enhance their connections with buyers.
There will be an official awards ceremony during the event for the exhibitors and Hosted Buyers.
- As part of the global education themes developed by the ibtm knowledge programme, ibtm china will this year feature specific sessions that relate to: Connections Mean Everything, Putting Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement and Leading Lights for Leading Events.
3 reasons to visit ibtm china
ibtm china is Asia’s leading business event for both Chinese, Asian and international meetings industry suppliers. The event provides suppliers with the opportunity to meet top level buyers from every sector of the industry who have guaranteed purchasing power and who are responsible for organising and planning meetings, events and business travel, both in China, Asia and the rest of the world.
ibtm china provides a strong platform for networking. At this year’s show ibtm china will once again provide opportunities for not only some downtime and social activity, but to also develop more business contacts but in a more leisurely atmosphere. Some of this year’s networking events include the Hosted Buyer Ice-Breaker reception the day before the show opens and the Welcome Reception on the first day of the show.
- ibtm china holds a great number of education opportunities. Global education themes including Connections Mean Everything, Putting Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement and Leading Lights for Leading Events will feature as part of this year’s programme.
One of the sessions, led by Danielle Puceta, Global Channel Lead at DoubleDutch and Belinda Doery, Regional Director APAC at American Express Meetings & Events, will discuss the great expectations around the evolving landscape of social media and virtual technology in meetings.
Another session entitled “AV Stands For Added Value” will give the attendees a better understanding of the role of Added Value and technical production in meeting/event design as well as tips on how to engage AV partner to create better event experience, manage content and improve ROI.
Every session as part of the ibtm china knowledge programme will be CMP accredited and attendees will find that the content is supportive of their own career and personal development.
Some participation results from the last edition
Post show research conducted following the event confirmed that 86% of exhibitors attending agreed that ibtm china was very important to their business and that the show is fully representative of the industry; 90% of Hosted Buyers were satisfied with the appointments matched to their business needs and 73% of Hosted Buyers are likely to place business as a result of attending ibtm china.
- 8,837 appointments took place at ibtm china 2014.
Some testimonials from exhibitors and Hosted Buyers who attended last year’s show:
Suzie Tang, Diaoyutai MGM Hospitality commented, “ibtm china provides a platform to bring buyers and sellers together. The show allows us to meet up with top-level buyers from China, Asia and rest of the world, and also provides an opportunity for sellers to meet up with local and international media. ibtm china 2014 was a successful show for us and we received more than 10 sales leads during the event.”
Vichaya Soonthornsaratoon, Thailand Convention and Exhibition Bureau commented, “ibtm china 2014 provided us with the arena to come and meet with new buyers that we cannot cover. It is the right arena for us to start connections. This is our first visit to ibtm china and we found it very useful.”
Michael Kin Fung Chow from Provident Capital Group who attended ibtm china 2014 as a Hosted Buyer commented: “The high quality of exhibitors and suppliers at ibtm china 2014 was excellent. We were able to build an excellent business relationship.”
- Megan Peters from Verve Creative Events added further: “I had a great experience at the show and established good business contacts with DMC’s that I hope to use in the future. I found ibtm china 2014 extremely valuable to my business.”