General Cereals in Sial Mercosur 2007 August

General Cereals is a national owned company founded in 1994, with the objective of manufacturing cereals for breakfast with the last and cutting-edge technology available.

The company has one of the most advanced technologies as regards the manufacturing of extrusion products, with a large productive capacity and high quality standards, with a great versatility for new products’ development.
Technology in plant allows to offer products with varied combinations with proteins, minerals, vitamins and high fiber contents.
General Cereals since 1996 supplies a large customers’ portfolio, not only with its finished products but also with cereals in the form of raw materials for massive products such as cereal bars, chocolate crisps products, chocolate coated cereals, aired chocolates, chocolate sweets, alfajores, ice creams and a large variety of products in which our products are used. With the Supervision of Swiss specialists in the extrusion area, our state-of-the-art plant was started up, with equipment of cutting edge technology to manufacture the products we proudly prepare for our customers.
Cereals manufactured are presented in different formats
• WHITE MARKS
• INDUSTRIAL
• BULKS
• FEEDING PLANS
The company guarantees the quality of its products thru the application of Good Manufacturing Practices (GMP) in every production stage, from selection and audit of suppliers, including incoming control of raw materials, their preservation, the production process in each station, storage of finished product and its delivery at final destination requested by customer.

Certifications:

• Certification of Quality Standards System in accordance with ISO 9001:2000
• Baires Seal of Quality Recognition
• Kosher Certification
• Badatz Certification
The history of General Cereals in Argentina and worldwide, is tightly bonded to its permanent attitude oriented to reach and maintain the highest quality standards of its products. Brands and Products developed during the last 10 years have gained the acceptance and confidence of its customers.